Hello! We’re St Frock and we’re here to be your favourite dress. Launched in 2010 at Bondi Beach Markets, we’ve grown into a passionate team who love to bring you fashion so you can live your best life.
St Frock began in 2010 as just a simple market stall at Bondi Beach, but we're now a beloved online destination with over a million dedicated followers. Our goal has been the same: to help every woman in Australia live their best life, whether they're getting ready for a typical day or a big event.
At St Frock, we have up to 100 new releases weekly, so there's always something exciting and fresh for you to uncover. From wrap dresses to sundresses and more, our variety of stylish must-haves will have you excited to refresh your wardrobe, whether you've been searching for 'Dresses For Mature Women', 'Maxi Dress Formal Dresses' or 'Halter Neck Midi Dress' during your online shopping sprees.
Whether you've been in search of 'party dresses', 'black dress' or 'maxi dresses', we make it easy to refresh your wardrobe with free shipping on qualifying orders* and speedy same-day dispatch* for orders placed by 12.00 p.m. AEDT. Thanks to 30-day free returns* and flexible payment options like Afterpay, Zip and Klarna, you can easily find your new favourite dress - start shopping at St Frock now!