Hello! We’re St Frock and we’re here to be your favourite dress. Launched in 2010 at Bondi Beach Markets, we’ve grown into a passionate team who love to bring you fashion so you can live your best life.
In 2010, St Frock began as a modest market stall. Since then, we've grown to become an eCommerce leader, fueled by our drive to bring joy, confidence and chic dresses to women throughout Australia.
It doesn't matter what you've been searching for online, be it 'Work Christmas Party Dress', 'Dresses For Short Women' or 'Black Knit Midi Dress'; you're sure to find something you'll love at our store. After all, we've got a collection that features a broad range of dress styles, including A-line dresses, shirt dresses and more, plus up to 100 new arrivals weekly.
Also, you can take advantage of our same-day dispatch* when you place orders by 12.00 p.m. AEDT, so there's no long wait between you and the pieces you need to update your wardrobe. Don't spend your time looking up 'sequin', 'bridesmaid dresses' or 'womens tops'; just shop at St Frock where your new favourite dress is just a few clicks away!