Hello! We’re St Frock and we’re here to be your favourite dress. Launched in 2010 at Bondi Beach Markets, we’ve grown into a passionate team who love to bring you fashion so you can live your best life.
With beginnings as a small market stall at Bondi Beach in 2010, St Frock has evolved into a booming online brand with a loyal following of over a million people. Our mission has been the same: to make sure every Australian woman can feel her best, no matter if it's an ordinary day or something special.
Featuring styles such as smock dresses, wrap dresses and more, with extended sizes available from 8 to 22, shopping here lets you go through diverse selection that won't leave you feeling left out. Whether you're searching for 'Formal Dress For Women', 'Matron Of Honor Dresses Plus Size' or 'Red Maxi Dress Australia', you'll find looks that fit your tastes and flatter your body.
Whether you've been in search of 'dresses', 'formal dresses' or 'dresses to wear to a wedding', we make it easy to refresh your wardrobe with free shipping on qualifying orders* and speedy same-day dispatch* for orders placed by 12.00 p.m. AEDT. With 30-day free returns* and flexible payment options like Afterpay, Zip and Klarna, you're all set to find your new favourite dress - shop now at St Frock!