Visualise getting set for a picnic this Saturday or Sunday, a beach outing day with friends or a special family celebration. For these events, you'd like to put on a dress that is beautiful, versatile and well-fitting. However, searching for the ideal dress isn't always as straightforward as it appears. But we St Frock remove the guessing games tied to dressing up for every occasion. With our extensive array of women's apparel, our commitment is to help make you feel confident and gorgeous. Our journey began in 2010 as a simple market stall at Bondi Beach. Currently, St Frock is a completely self-funded eCommerce leader, with a proficient team of more than 70 and its headquarters in Ultimo. Our mission moves past the simple selling of dresses; it is about the passion, the people and the satisfaction we deliver to women's lives all over Australia. Whether you're exploring new dress styles or searching for 'Mother Of The Bride Dresses That Are Not Frumpy', we're here to help you live your best life. Shop dresses in Australia now!
At St Frock, we're all about keeping your wardrobe fresh and exciting with up to 100 new drops every week. Whether you need a chic outfit for a brunch date or an elegant ensemble for a wedding, we're the go-to place to buy dresses online. We hand-measure every piece and provide sizes from 8 to 22, which help you look for a fit and style that works well with your figure. From shirt, shift, smock and A-line dresses, to sundresses, wrap dresses and more, our broad collection covers a lot. Plus, with our Pre Orders, you can be the first to own the most coveted styles and secure the newest trends before they hit our warehouse, so you don't have to search for 'Winter Mother Of The Bride Dresses' elsewhere. Our range includes not only striking dresses but also outerwear, accessories, tops, bottoms and more. So, if you're searching for 'Cotton Midi Dress Australia', St Frock has something for everyone.
Updating your wardrobe should be easy and stress-free, whether you've been looking for 'Black Plus Size Dress' or something else. That's why we provide free shipping on qualifying orders*, helping you save money as you shop for the latest fashion. And we'll make sure there's a same-day dispatch* if you order by 12.00 p.m. AEDT. To make it even better, customers can even enjoy the convenience and flexibility of picking up their orders from more than 5,000 locations, including Australia Post, retail locations and parcel lockers across the nation. Additionally, our 30-day free returns* policy means you can confidently shop knowing easy returns are available if something isn't right. Our delivery isn't limited to Australia either; we offer global shipping, spreading our fabulous designs worldwide. It's time to end your search for 'Black Lace Maxi Dress'. Instead of spending more hours looking up 'black dress', view our collection today. There's no need to look elsewhere for 'party dress' - shop and find your next favourite dress at St Frock!