Hello! We’re St Frock and we’re here to be your favourite dress. Launched in 2010 at Bondi Beach Markets, we’ve grown into a passionate team who love to bring you fashion so you can live your best life.
Beginning in 2010 as a market stall at Bondi Beach, St Frock has since transformed into a booming eCommerce brand with over a million followers. Throughout the years, one thing has stayed the same: we keep consistently bringing new ideas forward, all so that our customers can find the perfect dress that makes them feel and look amazing.
St Frock brings you up to 100 new arrivals weekly, which always brings you fresh and exciting fashion finds. From wrap dresses to sundresses and more, our variety of stylish must-haves will have you excited to refresh your wardrobe, whether you've been searching for 'Blue Black White Gold Dress', 'Pink Formal Dresses Australia' or 'Olive Green Formal Dress' during your online shopping sprees.
Enjoy free shipping on qualifying orders* and 30-day free returns*, making shopping a hassle-free experience. Plus, orders placed before 12.00 p.m. AEDT enjoy same-day dispatch*, so end your search for terms like 'maxi dresses', 'bridesmaid dresses' or 'wedding guest dresses' and shop now at St Frock to find your new favourite dress!