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September 06, 2023 — Annalise Wade

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Collect from 5,000+ locations

Free shipping from $75*

30 day free returns*

St Frock

Hello! We’re St Frock and we’re here to be your favourite dress. Launched in 2010 at Bondi Beach Markets, we’ve grown into a passionate team who love to bring you fashion so you can live your best life.

St Frock began as a humble market stall at Bondi Beach in 2010 and has since blossomed into a self-funded eCommerce leader with a team of more than 70. Our mission is clear: to empower women in Australia to feel confident and beautiful, from big events to daily moments.

It doesn't matter what you've been searching for online, be it 'Mother Of The Groom Dresses Melbourne', 'Formal Dresses Australia Online' or 'Blue Or Gold Dress'; you're sure to find something you'll love at our store. After all, we offer a diverse assortment of dress styles, from A-line dresses to shirt dresses and more, and we even have up to 100 new drops weekly.

We add a little extra to your shopping with free shipping on qualifying orders* and 30-day free returns*, giving you confidence as you shop. Plus, orders placed before 12.00 p.m. AEDT enjoy same-day dispatch*, so end your search for terms like 'sequin', 'green dress' or 'bridesmaid dresses' and shop now at St Frock to find your new favourite dress!

Nau Nau

Collect from 5,000+ locations

Free shipping from $75*

30 day free returns*

St Frock

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About Us

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Nau Nau

Collect from 5,000+ locations

Free shipping from $75*

30 day free returns*

Join us for new drops & fabulous perks

St Frock

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