Sandradee
“I pinch myself every day, knowing that I get to do what I love with a team I adore. I am incredibly grateful to all our customers who have supported us and shared in our journey as we grew because, without them, I wouldn’t be where I am today. I’m just a country girl from Casino who arrived in Sydney with no contacts, a few dollars, and a big dream.”
Meet the Team
Nikki Barnett
Strategy, Trade & Growth Manager
St Frock's Ecommerce growth strategist who turns product, CRM and AI into revenue. Clear on the data, big on execution, calm in peak - the perfect balance to get our growth soaring sky high!
Loves: Data-driven marketing, product drops, CRM nerdery, reformer Pilates, beach days with the family, iced lattes
Spirit Animal: Border Collie - they're energetic, clever and great at herding teams toward the goal
Favourite Food: Wood-fired margherita pizza and a square of dark choc
Tegan Holloway
CRM & Lifecycle Manager
Where analytics meeting aesthetics: a strategist and data nerd turning clicks into cult followings.
Loves: Travel
Spirit Animal: Labrador
Favourite Food: Mad about mangoes
Keturah Butt
Senior Graphics Designer
The master of graphics - Loves breakfast, lunch and dinner with a side of design with each meal.
Loves: Fitness / Sports, partying at an event, and partial to a spicy marg
Spirit Animal: Lion
Favourite Food: Seafood on repeat
Natasha
Ecommerce Co-ordinator
The Product Wizard. Is always curious and intrigued to learn new things!
Loves: Reading books, drawing and watching movies
Spirit Animal: Turtle
Favourite Food: Ramen
Caitlin Lessing
Content Marketing Manager
Our Content Queen - Lover of great outfits, strategy, and scroll-stopping content!
Loves: Travelling, bottomless-brunches & warm weather
Spirit Animal: Leopard
Favourite Food: Japanese
Kira
Social Media Coordinator
A social media guru, who can explain all internet memes / trends to anyone
Loves: Laughing as much as humanly possible
Spirit Animal: Capuchin monkey
Favourite Food: Anything Italian
Pria
Ecommerce Manager
The merchandising maestro. Loves a chit chat about anything and everything.
Loves: Netflix, BFT, Spicy Margaritas
Spirit Animal: Dolphin
Favourite Food: Brownies. Or anything sweet. I'm sugar obsessed.
Kat
Graphic Designer
The Graphical Genius. Can make ANY room beautiful with styling.
Loves: Everything design
Spirit Animal: Golden Retreiver
Favourite Food: Cheeseboards
Bianca
Stylist
The Fashionista. Lyrically gifted with one song only - Tupac's Changes.
Loves: Champagne
Spirit Animal: Elephant Seal
Favourite Food: Seafood